Ballantine’s has unveiled a new collaboration with lifestyle golf brand Malbon, reimagining one of golf’s most iconic social rituals, the so-called ’19th hole’, otherwise known as the drink after the game. Together, the brands they have produced two limited edition expressions, including a 21 Year Old travel retail exclusive, alongside a limited capsule clothing collection.
Nowhere is golf’s cultural evolution more pronounced than in South Korea, where a new generation is redefining how the game is played, experienced and expressed. Malbon has played a defining role in this shift, reshaping the codes of golf through a distinct blend of heritage and contemporary perspective.
Ballantine’s has taken a similar approach within whisky – reinterpreting its own heritage and legacy for a new generation and evolving how the category is experienced today. While time remains the defining element of its craft, from years of maturation to moments shared over a glass, the brand continues to explore new cultural spaces in which whisky can be enjoyed.
The Ballantine’s x Malbon collaboration comprises a rich and fruity 21 Year Old, produced with a higher proportion of the Glentauchers Single Malt, known for its delicacy and precision finish, just like the putter from a golfer’s club bag. This expression will be available exclusively in Korea Travel Retail from May 2026. As part of the collaboration there is also a 17 Year Old blend, that has a high proportion of Glenburgie 17 year old Single Malt to bring balance, length and depth – much like the driver – and will be available in the Korean domestic market only.
The pack design brings the sensibilities of both brands together in refined harmony. Malbon’s signature ‘Buckets’ logo takes centre stage, lending the design a playful yet witty character, while custom graphics inspired by the golf ball pattern translate the rhythm and energy of the course into a modern visual language.
The No.1 blended Scotch whisky brand in Korea Travel Retail and No. 2 Scotch whisky in the world, Ballantine’s has enjoyed a close association with golf for more than six decades, beginning in 1960 with the first Ballantine’s Tournament at the iconic Wentworth Club in the UK and going on to sponsor major professional tournaments, including the European Tour, the Ballantine’s Championship in Asia as well as the Scottish Open – releasing several exclusive golf edition whiskies along the way.
Through its campaign ‘Time Well Spent,’ Ballantine’s has similarly long been associated with the unhurried conversations and relaxed moments that naturally unfold after a round. This collaboration is a project that channels the energy of the course and the atmosphere of the post-round moment through the distinct sensibility of both brands.
Alongside the two whiskies, Ballantine’s x Malbon introduces a limited edition capsule of apparel and accessories that bring the collaboration’s shared visual world to life, on and off the course. Designed for a new generation of golfers who treat the fairway as a space for self-expression, here performance meets personality with custom prints inspired by Scotland and reimagined with a contemporary edge, layering rhythm, movement and craft into every detail, and featuring the reworked Buckets logo – Malbon’s symbol of individuality.
Stephen Malbon, Co-Founder of Malbon, commented on the design inspiration: “The design reflects the balance between heritage and modernity. We created Buckets as a character wearing a classic, heavily colour-blocked hat inspired by traditional fabrics. We also developed a pattern influenced by historical motifs but modernised it by incorporating Buckets elements into the design. The colour palette was inspired by Ballantine’s packaging and overall brand colour story, and it translated beautifully into our first his-and-hers collection created exclusively for Ballantine’s and available only in the Korean market.”
Andrew Bardsley, Director, Prestige Brands and Champagne at Pernod Ricard Global Travel Retail, said: “Rooted in the camaraderie that unfolds on the green, Ballantine’s x Malbon is a tribute to the moments that matter most, of ‘Time Well Spent’. Blending the energy of the modern game with Ballantine’s timeless spirit of togetherness and authenticity, this collaboration fosters connection and we are excited for the potential of the 21 Year Old to introduce a new audience of younger, South Korean travellers to the pleasures of Ballantine’s Blended Scotch Whisky.”
The collaboration was unveiled at a high energy launch event in the heart of Seoul on 28th May, bringing the worlds of Ballantine’s and Malbon to life in one of the city’s most culture-defining settings. Figures from fashion, sport and entertainment marked a standout convergence of whisky, golf and contemporary culture.
The Ballantine’s x Malbon 21 Year Old Travel Retail Exclusive Limited Edition will launch from mid-June exclusively in Korea Duty Free and include HPPs at all departures and arrivals stores at Incheon, Gimpo and Gimhae Airports, a standout pop-up store at Jeju Domestic Airport and listings at the Jeju downtown JTO duty free store.
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