Personalised nutrition brand Nourished has entered the growing creatine category with the launch of a new range of functional gummies, as demand for creatine products continues to broaden beyond traditional sports nutrition consumers.
The new Creatine+ Range comprises three formulations targeting cognitive performance, strength and energy, reflecting a wider shift in the supplements market as consumers increasingly seek multifunctional products that support everyday health and wellness goals.
According to the company, the launch follows a marked increase in customer demand for creatine-based products over recent months, driven by growing awareness of the ingredient’s potential benefits beyond exercise performance.
Manufactured using Nourished’s patented precision manufacturing technology, each product delivers a daily dose of 3g creatine monohydrate in a sugar-free gummy format, combined with complementary functional ingredients tailored to specific consumer needs.
The range includes Creatine Mind, which combines creatine with citicoline, zinc and B vitamins; Creatine Strength, formulated with HydroCurc® curcumin, vitamin D3 and vitamin K2; and Creatine Energy, which blends creatine with natural caffeine and B vitamins.
Nourished said the launch reflects increasing consumer demand for convenient supplement formats, particularly among shoppers looking to incorporate evidence-backed ingredients into their daily routines without relying on traditional powders or shakes.
The move also highlights the continuing evolution of the creatine category, which is attracting interest from a broader demographic of consumers focused on areas such as cognitive wellbeing, healthy ageing and sustained energy, alongside physical performance.
Melissa Snover, Founder and CEO of Rem3dy Health, parent company of Nourished, said: “Creatine is experiencing a huge surge in popularity, but much of the category still feels designed exclusively for bodybuilders and serious athletes.
“What we’re seeing is a much broader group of customers becoming interested in the science behind creatine, whether that’s supporting workouts, maintaining energy levels, improving focus or supporting healthy ageing.
“By combining clinically recognised creatine dosing with targeted functional ingredients in our patented gummy format, we’ve created products that make supplementation simpler, more enjoyable and more accessible for everyday consumers.”
All three products are plant-based, sugar-free and UK lab tested.The range is available now through Nourished’s direct-to-consumer platform. Part of Rem3dy Health, Nourished combines AI-driven personalisation with proprietary additive manufacturing technology to produce precision-dosed nutritional supplements. The company has manufactured millions of personalised nutrient stacks and holds a growing intellectual property portfolio across personalised nutrition and advanced manufacturing.
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