Author name: News

CELSIUS® the premium functional energy drink brand built for active lifestyles, is expanding its global LIVE. FIT. GO.™ platform into Europe. The platform demonstrates how the zero-sugar, vitamin-enriched energy drink supports consumers in meeting the demands of their daily routines — from workouts to workdays and social occasions. LIVE. FIT. GO. promotes a “ready, set, […]

Lunchtime at Co-op is getting a shake up. The retailer has teamed up with guacamole-maker Holy Moly to launch a Tex Mex Style Chicken Wrap that’s built for dipping, dunking and eating on the go, complete with a pot of 100% natural guacamole as part of its popular meal deal. Landing in selected stores from

Arsenal supporters have a new reason to cheer. Athletic Brewing Company, America’s largest dedicated non-alcoholic brewer, has launched Clock End, a UK-exclusive alcohol-free red ale created in partnership with the club. From 21 March, fans can enjoy the limited-edition brew in 355ml cans across Emirates Stadium, including Club Level bars. Inspired by the historic Clock

PROPER Snacks is bringing fresh energy to the popcorn aisle with the launch of the UK’s first-ever Pop-Up Microwave Popcorn Box – a format designed to turn a familiar favourite into something a lot more exciting. Created specifically for the microwave, the Pop-Up Box transforms from flat pack to a ready-to-eat popcorn box in just

Independent UK-based flavour manufacturer JPL Flavours has appointed Kreglinger as its exclusive distribution partner for flavours across the Netherlands, Belgium, France and Luxembourg, strengthening its European market presence. The agreement is designed to enhance JPL Flavours’ ability to support both existing and new customers in the region, while reinforcing its positioning as a fast-growing, technology-driven

Oddlygood is launching a four-strong Barista Oat range into Sainsbury’s, marking a significant step in the Nordic plant-based brand’s UK expansion as it looks to recruit new shoppers into the category. The rollout comes as the plant-based drinks category returns to modest growth (+0.6%), with the company positioning the range as a taste-led offering designed

Just Eat Takeaway.com is expanding its sustainable packaging offer to restaurant partners across Europe, introducing a new range of takeaway boxes featuring a plastic-free coating. Developed in collaboration with sustainable packaging provider Huhtamaki and materials technology company Xampla, the packaging will be rolled out across 10 European markets including Austria, Belgium, Bulgaria, Switzerland, Germany, Italy,

Speciality & Fine Food Fair is preparing for a major new chapter. From 2027, the long-running trade event will take place alongside Food, Drink & Hospitality Week at Excel London, running 5–7 April and bringing the speciality food and drink sector closer to the wider hospitality and retail industry. As part of the transition, the

Amcor has partnered with Mondelēz International to bring certified recycled plastic to the Cadbury Mini Eggs range for Easter 2026, marking a major step in sustainable packaging. As part of its ‘Pack Light and Right”’ strategy, Mondelēz is designing 98% of its packaging for recyclability and aims to cut at least 25% of virgin plastic

Belgian chocolatier Guylian is bringing a coastal twist to the Easter chocolate market with its new Seashells Easter egg, featuring the brand’s signature milk chocolate and iconic seahorse motif. The 240g milk chocolate centrepiece is embossed with Guylian’s seahorse design and is paired with six individually wrapped Original Praliné Seahorse chocolates, providing a premium and