100 years of McVitie’s Chocolate Digestives
pladis, the global snacking company behind some of the UK’s most loved and iconic brands, is celebrating 100 years of McVitie’s Chocolate Digestives with one of its biggest multi-million pound campaigns for the brand to date. From eye-catching wholesale and instore activations, dazzling hologauze projections on iconic landmarks and Piccadilly Lights Digital Out of Home, …