Author name: News

Rémy Martin is bringing its rugby partnerships to the forefront this Father’s Day with a nationwide retail and media campaign featuring The Barbarians and international rugby legends Sir Gareth Edwards and Dan Biggar. Rugby continues to provide a rich territory for Rémy Martin VSOP Cognac to reach premium dark spirits drinkers in the UK, and […]

Glass Productions, a premium end-to-end creative production agency, and Glass Studio, its purpose-built dual kitchen studio space, are launching this month, bringing an ambitious new creative offering to food and drink brands seeking standout visual content. The company states that the launch comes as consumers are increasingly seeking out authentic, narrative-driven imagery, while turning away

As Scotland fans prepare for a long-awaited return to the World Cup stage, Scottish butcher brand Simon Howie has launched a campaign calling on the United States to lift its decades-long ban on haggis ahead of the 2026 tournament. The “Make Haggis Legal Again” campaign comes as thousands of members of the Tartan Army are

Cornish dairy producer Rodda’s, known for its clotted cream, is investing £6 million in a new cottage cheese production facility at its Scorrier site, as the company looks to capitalise on growing UK demand for high-protein dairy products. The project, which is entering its final commissioning phase, will add specialist cottage cheese manufacturing equipment alongside

Ferrero Group is expanding its ambitions for the Wonka brand with a new line of seasonal products and a global partnership with Netflix, as the confectionery company looks to strengthen its position across multiple snack categories and reinvigorate seasonal confectionery aisles. Ferrero plans to launch an initial range of ten seasonal and limited-edition Wonka products

Tesco has added ALL THINGS, the disruptive British dairy brand founded by chef Thomas Straker and entrepreneur Toby Hopkinson, to its shelves, as the company steps up its bid to reposition butter as a modern, brand-led category in UK grocery. The listing marks a notable move for both the retailer and the challenger brand, which

Plant-based food brand THIS has launched a new integrated campaign to support the debut of its THIS™ Fillet Steak, combining a country-and-western music video, social and Out-Of-Home (OOH) activity and an experiential tattoo parlour activation. Titled “A Delicious Misteak”, the campaign centres on fictional cowboy Flint Flatiron, whose worldview is challenged after accidentally trying —

Food company HIDE has announced that serial entrepreneur, author and industry disruptor Grace Beverley has joined the business as Co-founder and strategic adviser. Beverley’s arrival signals a new chapter for HIDE as the brand continues its mission to redefine prepared meals with uncompromising nutrition, real ingredients and genuinely great taste. Founder of womenswear brand TALA,

Naked has expanded its protein smoothie line-up with the launch of two new flavours — Pineapple & Mango and Strawberry & Raspberry — as the brand continues to tap into demand for functional, on-the-go drinks. The new variants combine Naked’s signature high-fruit smoothie proposition with 10g of pea protein per serving, targeting shoppers looking for

S.Pellegrino has launched a creative new global brand activation, ‘Dinner Dialogues’, featuring seven-time Formula One world champion Lewis Hamilton, as the premium Italian sparkling mineral water brand looks to deepen consumer engagement through shared dining experiences and cultural storytelling. The campaign centres on the role of the dining table as a space for connection and