News

The English Cheesecake Company is leaning into indulgence this spring with the launch of its latest collaboration: Reese’s Peanut Butter Cheesecake Slices. It’s an indulgent addition to the chilled desserts aisle that brings together two well-known and loved names. The slices are available now in Morrisons, with Sainsbury’s launching from 22 April and Co-op set […]

Suntory Beverage & Food Europe (SBFE), a regional division of the leading global drink company Suntory Group, is kicking off April with a major leadership move, announcing Pauline Varga as its new Chief Marketing Officer. Joining the Executive Committee, Pauline will take the reins of SBFE’s marketing strategy across its diverse portfolio—focusing on accelerating brand

Tilda is increasing brand investment with the launch of its biggest ever campaign, ‘Live Like You Mean It’, as it looks to drive awareness, attract more shoppers and support growth in the premium rice category. Rolling out nationwide from today (1st April), the campaign focuses on the role food plays in bringing people together, with

Easter chocolate is still selling—but the way people buy it is changing. Data from Faire, the marketplace used by retailers across the UK to buy products, shows chocolate now makes up 30% of Easter spending on its platform, down from 40% in 2024. Retailers are also filling more of the gap with gifts, decorations and

Sapling Spirits is stepping up its UK retail push, landing its Naturally Smooth Sapling Vodka in 171 Sainsbury’s stores from 19 April in what marks a notable expansion for the climate-positive brand. The vodka itself leans heavily into both quality and provenance. Made from organic premium winter wheat, it’s distilled four times before being blended

Highland distillery Deanston has announced the launch of a new limited-edition single malt, Deanston Orange Wine Cask Finish 17 Year Old, set to roll out this spring. The expression has been curated by Master Blender Julieann Fernandez and combines the distillery’s waxy house style with a two-year finishing period in Vino de Naranja casks sourced

The Co-operative Group has announced that chief executive Shirine Khoury-Haq will step down at the end of March, capping a turbulent year in which the mutual swung to a loss and grappled with mounting operational and economic pressures. Ms Khoury-Haq, who has led the group since 2022, will be replaced on an interim basis by

Retailers across the UK will soon find it easier to install reverse vending machines (RVMs) in preparation for the UK Deposit Return Scheme (DRS). Amendments to planning legislation are expected to come into force on 9 April 2026, subject to parliamentary approval. The new Class CA provisions allow RVMs to be placed within a shop’s

CELSIUS® the premium functional energy drink brand built for active lifestyles, is expanding its global LIVE. FIT. GO.™ platform into Europe. The platform demonstrates how the zero-sugar, vitamin-enriched energy drink supports consumers in meeting the demands of their daily routines — from workouts to workdays and social occasions. LIVE. FIT. GO. promotes a “ready, set,

Lunchtime at Co-op is getting a shake up. The retailer has teamed up with guacamole-maker Holy Moly to launch a Tex Mex Style Chicken Wrap that’s built for dipping, dunking and eating on the go, complete with a pot of 100% natural guacamole as part of its popular meal deal. Landing in selected stores from