News

Virtue, the clean energy drinks pioneer, has launched Virtue Electrolytes Hydration, marking its entry into the fast-growing hydration category. The new range features a trio of zero sugar sachets delivering 2,540mg of all six essential electrolytes, plus added immunity support. This launch expands Virtue’s positioning from award-winning clean energy into active wellness, supporting daily hydration, […]

Robinsons Fruit Shoot is once again showing that small things can make a big difference with its new refreshingly accessible packaging for blind and partially sighted shoppers. The Carlsberg Britvic brand is adding leading NaviLens technology to its packaging – a code that, when scanned with a mobile phone, allows partially sighted shoppers to more

A brand-new KitKat Chunky is hitting UK shelves this month. KitKat Chunky Funky features a crispy cocoa wafer wrapped up in a luscious swirl of milk chocolate and white coating. Shoppers will now begin to find the limited-edition KitKat Chunky in stores nationwide. KitKat Assistant Brand Manager Rida Ahmed said: “This year we’ve introduced some amazing new products with our eye-catching,

With a fresh outlook and a ‘people and planet first’ attitude after its management buyout in early 2024, independent coffee brand, Paddy & Scott’s is now ready to shake up the morning routine with the launch a brand-new retail coffee range. Brand new to the market are four exciting new retail coffee blends, designed to

The classic Pimm’s No. 1 Cup has long been synonymous with the Great British summer. This year, Pimm’s is announcing an exciting new collaboration with tennis-pro-turned-artist, Gabriella Taylor, with a new limited-edition serving set featuring two wine glasses and a beautifully designed carafe that elevates every serve.   Once gracing the grass courts of Wimbledon, Gabi has

pladis, the global snacking company behind some of the UK’s most loved and iconic brands, is taking the famous McVitie’s Club brand into confectionery for the first time with new McVitie’s Club Layers Orange. McVitie’s Club Layers Orange – a generously coated thick milk chocolate bar with a delicious orange flavoured cream filling and multiple

Greggs has launched its first ever Eco Drive-Thru at Easton Lane, Winchester in its latest ‘doing good’ initiative. The shop will test new in-store initiatives which aim to reduce the environmental impact of shop operations, with successful features to be rolled out across the wider estate. This new site builds on the success of Greggs’

There has been a seismic shift in the sporting landscape since Keith Prowse and The All England Lawn Tennis Club started working together in 1982 – but perhaps not more so than the rise of women’s sport from a participation, viewership and of course, commercial perspective. Experience expert, Keith Prowse, recently asked its audience what

Tetra Pak® New Food Technology Development Centre has opened in Karlshamn, Sweden, ready to help producers of biomass and precision fermentation-derived food products develop their technical processes, define efficient equipment needs and minimise investment risk. With tailored support from experts, producers can take their New Food from prototype to commercial-scale production. Forming part of the product development

Masons of Yorkshire has partnered with Franklin & Sons to launch a new premium ready-to-drink (RTD) can range, combining award-winning spirits with expertly crafted mixers. Launching in two 250ml variants, Original Gin & Light Tonic, and Vodka, Lime & Lemonade, the range has been designed to meet the growing demand for high-quality, convenient serves. The