Author name: News

Pimentae, the brand behind premium tequila cocktails, has seen huge success since its launch in March 2021. Female founders Alice and Wynter started the brand with a mission to offer a more accessible avenue to tequila by liberating the way consumers enjoy it. The company has expanded its offering, launching the Pimentae ‘Pocket of Paradise’ […]

Ulrick & Short has launched a new clean-label ingredient aimed at replacing the functionality of egg whites in meringues. The UK plant-based bakery sector is going through a period of rapid growth, with product launches featuring a “vegan” or “plant-based” claim, growing 28.55% year on year.  Meanwhile, according to the European Egg Processor Association, European

Westfalia Fruit, a leading multinational supplier of avocados and a range of fresh vegetables and fruit, is growing its partnerships with smallholder farmers in some of the poorest and most remote regions of the world. The company hopes to help provide access to global markets and empower farmers to build sustainable livelihoods. In Africa, South

Proximo Spirits is unleashing a new disruptive and refreshing flavour, with The Kraken Black Cherry and Madagascan Vanilla Black Spiced Rum (70cl, 40% ABC) rising from the depths to hit UK shores this month. The legendary black spiced rum has been given a deep, dark twist. Full of deep black cherry notes, it is the newest

Signature Brands, a leading drinks agency in the UK, has unveiled an energetic and vibrant rebrand of its craft beer, Grand Central IPA. The rebrand comes at a time where consumers are intrigued by craft beer, with research by CGA showing that craft beer drinkers make up 36% of overall beer drinkers in the on-trade

Hip Pop, a fast-growing gut friendly drinks brand, is expanding its range to offer a natural alternative to well-known flavours. In an exciting move to reach the mass market of consumers, Hip Pop will launch their Gut Lovin’ Soda, a prebiotic, gut friendly twist on three everyday favourites: Coca Cola, Fanta, and Sprite. Available in

Manchester Drinks Company has introduced a brand-new product to its Shuda range of ready-to-drink products. Described as alcoholic mixes, the new range features four flavours – Apple Sour, Cherry Sour, Blueberry Sour and Strawberries & Cream – which are perfect for enjoying straight over ice, with a mixer or as part of a cocktail. The

Leading AI company Bear Robotics is launching Servi, an innovative new robot set to revolutionise the food service industry. Servi helps hospitality and care home businesses, assisting staff by utilising AI and autonomous robot technology to serve and clear tables. This, in turn, allows waiting staff and care home employees to focus on delivering outstanding service to customers

To celebrate International Women’s Day, award-winning female-founded tonic and mixer brand, Double Dutch, will be donating 30% of sales from its top-selling product to a charity raising vital funds for young women.  For every Exploration Pack (£20.15) purchased via Double Dutch’s website throughout March, 30% of the sale will be donated to the Change A

Serial entrepreneur Dan Lowe is launching a market-first ice cream brand called SMUGGLERS, having sold Fourpure back in 2019.  SMUGGLERS has secured a non-exclusive listing with Waitrose from March this year and is aimed at families who won’t compromise on taste and texture but also want some goodness in their ice cream. Mr Lowe, and his