Nestlé Confectionery trials accessible QR codes with KitKat and Quality Street
Nestlé Confectionery is trialling Accessible QR codes on two of its beloved brands, KitKat and Quality Street, to help shoppers who are living with sight loss to access product information more easily. The new QR codes are out now on KitKat two finger multipacks while Quality Street will also host the accessible codes across its permanent range. In the UK alone, more than […]
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