Author name: News

Noble Foods, the UK’s leading egg producer, has announced a new partnership between the happy egg co. – the nation’s favourite egg brand, and popular farming influencer and actor, Kelvin Fletcher. The collaboration will promote and highlight the exceptional welfare standards of the happy egg co.’s hens, helping to educate consumers about the high standards […]

Tesco is to invest £4m in a new scheme that will give thousands of young people fruit and vegetables every day at school.   Tesco Fruit & Veg for Schools, which has been developed in partnership with the British Nutrition Foundation, will provide funding for up to 140,000 pupils to receive at least one piece

Global Brands has launched GATHER Gourmet Cocktails, a super-premium range of canned cocktails, available in five flavours. Launching across the UK, GATHER combines classic cocktail flavours with an innovative, indulgent twist, designed to offer a sophisticated yet laid-back drinking experience. With premiumisation seeing a surge in popularity within the RTD cocktail category, GATHER’s launch is

Single origin dark chocolate brand, Cox & Co., is targeting dark chocolate lovers this festive season with the launch of its new plastic-free advent calendar. The brand-new Cox & Co. Christmas Luxury Dark Chocolate Vegan Advent Calendar contains 24 delicious 5g morsels of its plain Single Origin 60% Colombian Cacao dark chocolate behind each door.

Jason’s Sourdough, the UK’s No.1 sourdough brand, announced its expansion into the dynamic food-to-go category with the launch of a new range of premium toasties and hot rolls. Building on its rapid success in the bread category, Jason’s Sourdough is taking its iconic bread to new heights by creating a delicious and convenient option for

Norfolk-based distillery, Wild Knight, has signed a new trade deal with national wholesaler, Crush Foods, allowing the brand to push its line of liqueurs and spirits beyond the East Anglia region. Established in Norfolk in 2016 by husband-and-wife team, Matt and Steph Brown, Wild Knight Distillery is the home of a collection of fine, hand-crafted

Pukka, the nation’s number one pie brand and number two in total savoury pastries, is launching a brand-new range of grab and go parcels, inspired by iconic flavours from across the world, in what’s set to be its biggest launch yet. In a bid to bring innovative, full-on flavour to the typically functional savoury pastry

Tetra Pak has collaborated with a leading company in the European juices, nectars and soft drinks markets to launch the new Tetra Prisma® Aseptic 300 Edge beverage carton. This innovative portion package stands out on the shelf, with its distinct look and ergonomic design catering to the preference of modern consumers for taller, slimmer packaging.

Mr Kipling, the UK’s number one cake brand, is launching a two-strong range of delicious Loaf Cakes to offer shoppers more choice within the category. Available in two flavours – Chocolate & Fudge and Sticky Toffee – the range offers consumers a duo of deliciously soft and moist sponge cakes, complete with moreish toppings. With

Diageo, the maker of Guinness, Don Julio Tequila and Smirnoff Vodka announced a first-of-its-kind 90% paper-based bottle trial for Johnnie Walker Black Label exclusively at Johnnie Walker Princes Street’s 1820 bar, in Edinburgh. Created in partnership with PA Consulting, as part of the Bottle Collective with PA and PulPac, this is Diageo’s first paper-based 70cl