The original alcoholic lemonade, Hooch, has announced an exciting brand collaboration with award-winning craft brewery, SALT; launching a limited-edition product available in major stores and on-trade venues, supported by 90’s music icon, Bez. Taking inspiration from the 90s ‘Cool Britannia’ era and launching just in time for summer, ‘Twisting My Lemon Man’ is a light …
Nestlé Confectionery UK & Ireland has announced that KitKat Chunky Crunchy Double Chocolate is the latest addition to the KitKat Chunky family. The new bar promises a chocolate experience that aims to impress even the most discerning chocolate lovers. KitKat Chunky Crunchy Double Chocolate boasts a chocolate crispy wafer coated in a perfect blend of …
Robinsons is kicking off its third year as The Hundred’s Official Soft Drinks Partner with a campaign set to see both shoppers and retailers score big this summer. Launching a new on-pack promotion, Point-Of-Sale (POS) free trial kits and an exclusive retailer competition, the brand is helping to drive sales ahead of and during the …
Cadbury, the nation’s favourite chocolate brand, has announced it will be re-launching Cadbury Top Deck in the UK – a delicious treat that’s set to tantalise tastebuds. The much-loved bar, which first launched in 1993, will return to shelves for a limited time. Top Deck returns as part of the brand’s continued 200th anniversary celebrations, …
Müller Yogurt & Desserts is revitalising its classic Müller Light yogurt with an optimised product and supporting marketing campaign, repositioning the brand and adapting to consumer desires for more positive and uplifting options within the segment. As more yogurt consumers’ needs evolve and shift, Müller has spent the last year reviewing its Müller Light range, …
Princes is entering into a partnership with ‘One Million Mentors’, a unique community-based mentoring system with the aim of connecting one million young people with one million opportunities. A 20-strong team from international food and drink group, Princes, have initially launched a mentoring programme into two Merseyside schools, close to the Liverpool headquarters of the …
This summer, the frozen desserts category is set to receive a luxurious makeover as Gü Desserts introduces its innovative new line of frozen sundaes, exclusively at Waitrose. The range features three decadent flavours and will be available from 9th June 2024. Gü Desserts will now be available in two categories: chilled and frozen. As the …
pladis, the global snacking company behind some of the UK’s most loved and iconic brands, is expanding appeal for McVitie’s Jaffa Cakes. Entering new flavour territory with its latest limited-edition launch: McVitie’s Jaffa Cakes Cola Bottle Flavour. Combining one of the nation’s favourite sweets with one of Britain’s best-loved snacks, McVitie’s Jaffa Cakes Cola Bottle …
Grimbergen, known for brewing delicious and refreshing Belgian-style beers, has brought even more of its 900-year history to life with the opening of the newly extended Grimbergen Experience in the unique surroundings of the famous Grimbergen Abbey near Brussels, Belgium. The newly expanded multi-sensory experience is a voyage from the past to the present and …
All Things Butter, known as the new disruptive dairy start-up to hit supermarket shelves, introduces a brand new category, sweet butter, with the launch of Cinnamon Bun Butter. The new range has been developed by Great British Bake Off 2018 finalist, Ruby Bhogal, who took the show by storm before building a mass online following …
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